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<blockquote data-quote="HotNewHipHop" data-source="post: 33629" data-attributes="member: 83">Since signing on as <a href="https://www.hotnewhiphop.com/playboy-announces-cardi-b-as-its-first-ever-creative-director-news.143958.html" target="_blank">Playboy’s first-ever Creative Director</a> in Residence back in 2021, Cardi B has helped lead the company to see impressive revenue growth. Ben Kohn, the CEO of Playboy's parent company, PLBY, announced that they've seen 63% year-over-year growth in a recent press release. “Our strong first quarter with 63% year-over-year growth, robust demand for our iconic brand and consumer products, and continued progress on our digital roadmap for Centerfold, are coming together into one cohesive Playboy ecosystem creating a flywheel driving long-term growth,” Kohn said in the statement. “With Playboy’s massive global reach and Centerfold as a valuable engine for organic customer acquisition, we believe we can drive significant growth across PLBY Group’s product offerings.”<h4><img src="https://ssl.ulximg.com/public/userfiles/2022/05/28/GettyImages-1354293107.jpg" alt="Cardi B, Playboy" class="fr-fic fr-dii fr-draggable " style="" /></h4>
<h4>Rich Fury / Getty Images</h4>In addition to the 63% year-over-year revenue growth, direct-to-consumer revenue has gone up 125% year-over-year to $49.6 million.After joining as Creative Director, Cardi helped co-launch the <a href="https://www.hotnewhiphop.com/cardi-b-reveals-her-first-project-as-playboy-s-creative-director-news.145163.html" target="_blank">magazine’s new platform, Centerfold</a>. The site is billed as “a platform for creative freedom, artistic expression, &amp; sex positivity. The home for the world’s top creators to interact with their fans.”She's also promoted Playboy merchandise on her social media accounts.“For as long as I can remember, I’ve felt connected to Playboy. It’s truly the original platform for uncensored creativity and I’m inspired by its incredible legacy of fighting for personal freedoms,” Cardi said in a press release when she was announced as the new Creative Director.[<a href="https://hiphopdx.com/news/id.70559/title.cardi-b-helped-raised-playboy-revenue-in-less-than-a-year" target="_blank">Via</a>]<a href="https://www.hotnewhiphop.com/cardi-b-leads-playboy-to-massive-revenue-growth-news.152719.html" target="_blank">Continue reading...</a></blockquote>

[QUOTE="HotNewHipHop, post: 33629, member: 83"] Since signing on as [URL='https://www.hotnewhiphop.com/playboy-announces-cardi-b-as-its-first-ever-creative-director-news.143958.html']Playboy’s first-ever Creative Director[/URL] in Residence back in 2021, Cardi B has helped lead the company to see impressive revenue growth. Ben Kohn, the CEO of Playboy's parent company, PLBY, announced that they've seen 63% year-over-year growth in a recent press release. “Our strong first quarter with 63% year-over-year growth, robust demand for our iconic brand and consumer products, and continued progress on our digital roadmap for Centerfold, are coming together into one cohesive Playboy ecosystem creating a flywheel driving long-term growth,” Kohn said in the statement. “With Playboy’s massive global reach and Centerfold as a valuable engine for organic customer acquisition, we believe we can drive significant growth across PLBY Group’s product offerings.” [HEADING=3][IMG alt="Cardi B, Playboy"]https://ssl.ulximg.com/public/userfiles/2022/05/28/GettyImages-1354293107.jpg[/IMG] [I]Rich Fury / Getty Images[/I][/HEADING] In addition to the 63% year-over-year revenue growth, direct-to-consumer revenue has gone up 125% year-over-year to $49.6 million. After joining as Creative Director, Cardi helped co-launch the [URL='https://www.hotnewhiphop.com/cardi-b-reveals-her-first-project-as-playboy-s-creative-director-news.145163.html']magazine’s new platform, Centerfold[/URL]. The site is billed as “a platform for creative freedom, artistic expression, & sex positivity. The home for the world’s top creators to interact with their fans.” She's also promoted Playboy merchandise on her social media accounts. “For as long as I can remember, I’ve felt connected to Playboy. It’s truly the original platform for uncensored creativity and I’m inspired by its incredible legacy of fighting for personal freedoms,” Cardi said in a press release when she was announced as the new Creative Director. [[URL='https://hiphopdx.com/news/id.70559/title.cardi-b-helped-raised-playboy-revenue-in-less-than-a-year']Via[/URL]] [url="https://www.hotnewhiphop.com/cardi-b-leads-playboy-to-massive-revenue-growth-news.152719.html"]Continue reading...[/url] [/QUOTE]

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